Most DSLR cameras shoot in a very small color gamut called sRGB which is the “lowest common denominator” when it comes to viewing the images on a standard monitor or phone. When you know how to edit photos in Adobe Lightroom, it’s best to shoot in a larger Adobe 1998 color space and also in camera RAW format.Read details
This year I celebrate my 25th year with a season pass. To mark the occasion, I wore a collared shirt to get my pass picture taken, and I pretended to be an old fuddy-duddy. I caught this bug right out of High School when a surfer buddy told me he was going to New Zealand…Read details
If you have products that you sell on-line, Google product advertising is a must! Want to be assured that the money you invest in advertising will convert to sales? Google PLAs (product listing ads) can be set up with a daily budget that shows your conversion rates along with the cost associated with capturing that…Read details
WordPress just updated to Version 3.8, and is available for download or update in your WordPress dashboard. It’s the most beautiful update yet with a modern new design. 3.8 brings a fresh new look to the entire admin dashboard. Read more about it here. So with the new WordPress 3.8 update, make sure to log-in…Read details
Gmail’s Successful Viral Marketing Campaign Gmail initially started as an invitation-only release on April 1, 2004 and it ended up being a five-year beta phase. During that time, users were given an allotment of invites. It made you think, “Who are my coolest 25 friends that I want to share this with? In 2004, having…Read details
If your organization produces media like videos or weekly sermons, you must be submitting a RSS feed to iTunes. This is merely a list of your media files with descriptions and where iTunes can find them in order to serve them up as a Podcast. A podcast is a type of digital media consisting of…Read details
I was able to direct two camera men and work a third, at the same time, as running a live feed video switcher for the main purpose of showing everyone in the venue the action close up. Bernard Fowler, Waddy Wachtel, Phil Jones, Al Ortiz, Robert Davis perform She’s So Cold at the Ellicottville Depot.…Read details
I spent over a year filming this by myself. It was a partnership with CCVB and Peek’n Peak in Findley Lake that aided in the equipment and man hours to accomplish the task. Music was sourced from Tunedge. Great database of tunes to search. Gwen Bush from Western New York laid down the voice track.…Read details
So here you’ll see me at age 38 getting out of the halfpipe at Peek’n Peak Resort. I was the oldest competitor that day and just might have gone the highest! It was only an 8 foot pipe though which is the smallest they make. I had gone to great lengths to get the resort to…Read details
This is done in Adobe Photoshop by layering up a sequence of images as layers and deleting any unwanted overlaps. ROQUE VERTONE JR stomping a drop in Jackson Hole, Wyoming Note in this example I left white space to show the individual images that were taking with a digital camera. Otherwise you want to crop…Read details
I created this 4-season resort video using Adobe After Effects, video, and stills.
This played as a loop on the Resorts default cable channel.
This is a trade show video that I created using Adobe AE. After Effects is the standard in motion graphics. These bar wipes are so simple to create and animate. The problem is that it’s time consuming. A video like this I could spend 15 minutes on every second for the final output.
So while working for Bush Industries back in 2005, I created an Office room designer with the help of a Flash developer called Animated Vision. As the Director of Multimedia I had to coordinate all the assets needed to create such a piece. Working with engineers, 3D models were converted for Flash and “rules” had…Read details
I managed two large format photo studios for Bush Industries. One was dedicated to white psych product shots and the other for natural home and office environments. One of the ideas I had to exploit a high angle, users perspective, lead to multiple Staples Catalog cover shots. We accomplished this photography with on-site digital post…Read details
Local TV interview about snowboarding in the town of Ellicottville. I also supplied all the video footage in the piece. It was broadcast during a WNED telethon as well as regular regional spots.
My son was stoked to be in it. Now all the High School kids know who he is.